Jenna Lightbody

Marketing Lead

As Marketing Lead, Jenna spends her days spreading the gospel of good governance. She develops thoughtful and strategic marketing approaches that support Watson’s business goals and works alongside governance experts to craft content that reflects Watson’s deep expertise.

Professional superpower

"Shaping complex ideas into compelling narratives"

Favourite saying

“I've learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.” – Maya Angelou

Best question

"So what?”

Experience and Credentials

  • Bachelor of Arts, English Literature from the University of British Columbia
  • Joined Watson in October, 2021
  • Worked for five years at the University of British Columbia Faculty of Medicine Division of Continuing Professional Development, developing and delivering coaching and mentoring programs for rural physicians in British Columbia
  • At Watson, developed the BC Police Boards Training Program, a first-of-its-kind governance education program for municipal police board members in British Columbia
  • Completed continuing professional development courses in creative writing, technical writing, editing, and graphic design through the University of British Columbia and the British Columbia Institute of Technology

Contact Jenna Lightbody

Our Thoughts on Boards

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Watson Aug 27, 2026
Fit for the Future: 2026 GPC Best Practices Survey Report

Good governance practices matter. But adopting them is only the start. The 2026 GPC Best Practices Survey Report explores how boards

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Barb Schimnowsky Aug 21, 2026
The Smartest Leaders Don’t Go It Alone: Why More Private Companies Are Building Advisory Boards Before They Need One

For many private company owners, success has come from trusting their instincts. They built the business, navigated uncertainty, made difficult

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Barb Schimnowsky Apr 16, 2026
From Spotlight to Stewardship: The Human Side of Family Business Leadership Transition

For many family enterprises, the most visible part of a leadership transition is naming a successor. Choosing the right leader